Privacy Policy

Last updated March 24, 2024

This site is owned and operated by Last Time Ago LLC dba Sport Stuff Genius, and as such, this Privacy Policy describes the types of information that Sport Stuff Genius (“Sport Stuff Genius” or “we” or “us”) may collect from you when you visit sportstuffgenius.com (“Website” or “Site”) and how we may use, share and protect that information. Please note, this Privacy Policy does not apply to information collected outside of the Website, including through advertisements and third-party sites that link to or are accessible from the Sport Stuff Genius Website. Please read on for more details about our Privacy Policy.

What We Do

  • We collect clickstream information and basic, technical information, such as browser type, from Visitors—those who visit the Site but who do not register.
  • We store information you provide to us, including but not limited to, name, email, IP address, on-site search queries, and copies of your correspondence.
  • We use a limited number of select service providers to perform work on our behalf. They are permitted to use personal information only for the purpose of providing their services or at an aggregate level.
  • We share your personal information only as described in this Privacy Policy and do not sell the information, except if our company or assets are sold or acquired.
  • If you provide your email, we add it to our email list for periodic announcements, per your checkbox selections when providing your email. You may opt out and unsubscribe at any time using the “unsubscribe” links in our emails.
  • We track your behavior in e-mail communications we send you, including but not limited to our newsletter and we are able to determine if you opened the e-mail or clicked any link within it.

Your Privacy Matters

This Privacy Policy applies to the personal information we collect on our Site. This Privacy Policy governs the handling of the information we obtain.

The Privacy Policy includes the contents of this web page, including the summary points above. We provide the summary points above only for your convenience. Please read the entire Privacy Policy, as well as the Terms of Service.

If you do not agree with the Privacy Policy, or the Terms of Service, you may not use this Site or the Service.

Children’s Privacy

Sport Stuff Genius is committed to protecting the privacy of young children, and therefore does not knowingly collect or maintain personally identifiable information on the Site or Service from persons under 13 years of age, except in compliance with the Children’s Online Privacy Protection Act of 1998 (“COPPA”). By providing any personal information to Sport Stuff Genius or otherwise using the Service, all Visitors and Users, including without limitation individuals in the European Union, must acknowledge and hereby unambiguously consent to the transfer to, collection and processing of such information in the United States. You may not use the Service if you do not agree to such transfer to, collection, and processing of your personal information in the United States.

General Matters

Because of our commitment to our Visitors’ and Users’ privacy, Sport Stuff Genius continuously evaluates our Privacy Policy, and may implement refinements from time to time. We encourage you to check our Site, the current Privacy Policy and Terms of Service frequently to see any changes that may have been made to them. If we make significant changes to this Privacy Policy that affect our Users, we will notify the Users of the change using the contact information we have on file. By continuing to use the Site or the Service after such notice has been posted, you are expressly agreeing to any changes to the Privacy Policy and/or Terms of Service.

We welcome any questions, comments or suggestions you may have about this Privacy Policy or any other material on Sport Stuff Genius. Please send your questions, comments or suggestions to hello@sportstuffgenius.com.

CCPA Compliance Statement

Introduction to CCPA Compliance

Sport Stuff Genius values the privacy and security of our users’ data, especially data pertaining to residents of California, in accordance with the California Consumer Privacy Act (CCPA). This section of our Privacy Policy outlines the rights granted to California residents and explains how to exercise those rights.

Information We Collect

Under the CCPA, personal information refers to any information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household. As detailed in our Privacy Policy, we collect various types of personal information for different purposes.

Your Rights Under CCPA

As a California resident, the CCPA grants you the following rights:

  • The right to know what personal information is being collected about you.
  • The right to know whether your personal information is sold or disclosed and to whom.
  • The right to say no to the sale of personal information.
  • The right to access your personal information.
  • The right to equal service and price, even if you exercise your privacy rights under the CCPA.

Exercising Your Rights

To exercise the rights described above, please submit a verifiable consumer request to us by:

Only you, or a person registered with the California Secretary of State that you authorize to act on your behalf, may make a verifiable consumer request related to your personal information. You may also make a verifiable consumer request on behalf of your minor child.

The request must:

  • Provide sufficient information that allows us to reasonably verify you are the person about whom we collected personal information or an authorized representative.
  • Describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it.

We cannot respond to your request or provide you with personal information if we cannot verify your identity or authority to make the request and confirm the personal information relates to you. We will only use personal information provided in a request to verify the requestor’s identity or authority to make the request.

Response Timing and Format

We endeavor to respond to a verifiable consumer request within forty-five (45) days of its receipt. If we require more time (up to 90 days), we will inform you of the reason and extension period in writing. Any disclosures we provide will only cover the 12-month period preceding the verifiable consumer request’s receipt.

If you are a California resident, you may request that we provide to you (i) a list of the categories of personal information about you that Sport Stuff Genius has disclosed to third parties for the third parties’ direct marketing purposes during the calendar year preceding your request, (ii) the names and addresses of such third parties, and (iii) if the nature of the third parties’ business cannot reasonably be determined from their names, examples of the products or services marketed, if known to Sport Stuff Genius, sufficient to give you a reasonable indication of the nature of the third parties’ business. To submit your request, please email hello@sportstuffgenius.com with the subject line “California Privacy” and your request in the body of your email.

Shine the Light Compliance

Introduction to Shine the Light Compliance

In addition to our commitments under the California Consumer Privacy Act (CCPA), Sport Stuff Genius acknowledges and adheres to the California Civil Code Section 1798.83, known as the “Shine the Light” law. This section explains the rights granted to California residents under this law and how to exercise them.

Your Rights Under Shine the Light

As a California resident, you have the right to request and receive from us, once a year and free of charge, information about categories of personal information (if any) we disclosed to third parties for direct marketing purposes and the names and addresses of all third parties with which we shared personal information in the immediately preceding calendar year. If you are a California resident and would like to make such a request, please submit your request in writing to:

Email: hello@sportstuffgenius.com
Subject: Shine the Light Request

Please include your full name, address, and specifically state that your request is regarding your rights under the Shine the Light law.

Verification Process

Upon receiving your request, we may take reasonable steps to verify your identity before providing the detailed information. The verification process is crucial to ensure that personal information is not disclosed to anyone who does not have the right to receive it.

Response to Requests

After verifying your request, we will provide you with the requested information or a response that we did not engage in such sharing during the specified period. We aim to respond to these requests within a reasonable timeframe, as dictated by the law.

If you are a California resident, you may request that we provide to you (i) a list of the categories of personal information about you that Sport Stuff Genius has disclosed to third parties for the third parties’ direct marketing purposes during the calendar year preceding your request, (ii) the names and addresses of such third parties, and (iii) if the nature of the third parties’ business cannot reasonably be determined from their names, examples of the products or services marketed, if known to Sport Stuff Genius, sufficient to give you a reasonable indication of the nature of the third parties’ business. To submit your request, please email hello@sportstuffgenius.com with the subject line “California Privacy” and your request in the body of your email.

How Does Sport Stuff Genius Collect Information?

Like many sites, Sport Stuff Genius may collect non-personal information during your visit to the Site through our automatic data collection tools, which may include “cookies” and other commonly used technologies.

A cookie is a small piece of data stored by a user’s browser that contains session information to identify you for access purposes as you navigate Sport Stuff Genius. Cookies are required to use our service.

When you visit our Site, ad networks and other parties may collect information about your online activities over time and across different websites. We are not responsible for the privacy practices of these ad networks and other parties. Because there is not yet a consensus on how companies should respond to web browser-based or other do-not-track (“DNT”) mechanisms, we do not respond to web browser-based DNT signals at this time.

Disabling Cookies

You can prevent the setting of cookies by adjusting the settings on your browser (see your browser Help for how to do this). You can also opt out of tracking by many companies using cookies via the Network Advertising Initiative Consumer Opt-Out.

Our Cookies

Forms-Related Cookies

When you submit data through a form such as those found on contact pages or comment forms, cookies may be set to remember your user details for future correspondence.

Third Party Cookies

In some special cases, we also use cookies provided by trusted third parties, like Google. The following section details which third party cookies you might encounter through this site.

Order-Processing Related Cookies

You can purchase items such as courses and the purchases might appear to be occurring on sportstuffgenius.com. In reality, we use third-party platforms and processors, and these companies will often use cookies so we can track sales, etc.

Account and Login Related Cookies

With particular products or services we offer, we may provide you with an account and login details. If so, the third party platform we use will often employ cookies to make login easy, and so we can identify you as a paying customer.

Statistics

This Site uses Google Analytics which is one of the most trusted analytics solutions available. We use Google Analytics to help us understand how you use the Site so that we can improve your experience. These cookies may track things such as:

How long you spend on the Site

  • The pages that you visit
  • Information about your device, browser, and operating system
  • Geolocation information
  • Demographic information

None of which is personally-identifiable.

The Site is set up to Anonymizes IP addresses on all Google Analytics hits, eCommerce hits, and form tracking hits

We also use social media buttons and plugins on this site that allow you to connect with your social network in various ways. For these to work the following social media sites including, Facebook Instagram, Twitter, Snapchat, and YouTube, will set cookies through our site which may be used to enhance your profile on their site or contribute to the data they hold for various purposes outlined in their respective privacy policies.

You can learn more about our cookie policy here.

How does Sport Stuff Genius use the information collected?

Information is collected for a number of reasons, including, but not limited to:

  • To make the Site easier to use
  • To deliver requested communications, products, or services
  • To create relevant and useful content
  • To offer relevant goods and services
  • To notify you about changes on the Site
  • To ask for feedback
  • To send third party marketing communications

To carry out these activities, Sport Stuff Genius works with a number of third parties, including, but not limited to:

Links to Third Party Websites

This website may contain links to other sites. Please be aware that we are not responsible for the content or privacy of such other sites. We encourage our users to be aware when they leave our site and to read the privacy statements of any other site that collects personally identifiable information.

When might Sport Stuff Genius be required to disclose my personal information?

We may disclose information about you (i) if we are required to do so by law or legal process (such as a court order or a subpoena), (ii) in response to a request by law enforcement authorities, or (iii) when we believe disclosure is necessary or appropriate (a) to prevent physical harm or financial loss or in connection with an investigation of suspected or actual illegal activity, or (b) to protect or defend the rights or property of Sport Stuff Genius, Users, Visitors, our business customers or others. We also reserve the right to transfer personal information in the event we sell, merge or transfer all or a portion of our business or assets. Should such a sale, merger or transfer occur, we will use reasonable efforts to direct the transferee to use the personal information in a manner that is consistent with our Privacy Policy. Following such a sale, merger or transfer, you may contact the entity to which we transferred your personal information with any inquiries concerning the processing of that information.

Where your personal information has been requested by any governmental entity or other third party pursuant to subpoena or similar legal process, we will notify you as quickly as practicable before providing any such information, unless we are legally prohibited from doing so or we believe in good faith that disclosure is or may be necessary to protect life, avoid serious physical injury or property loss or damage, or to prevent or investigate an ongoing crime.

ADDITIONAL DISCLOSURES FOR USERS BASED IN THE EUROPEAN UNION.

  1. General. We are headquartered in the United States. By using any of our Platforms from outside the United States, you acknowledge that your personal data may be accessed by us or transferred to us in the United States and to our affiliates, partners, and service providers who are located around the world; and that your personal data will be transferred to, and stored and processed in, the United States or elsewhere in the world where our servers are located. If you are based in the EU, we will only process your personal data for a purpose described in this Privacy Policy if (1) you have provided your consent (which can be withdrawn at any time), (2) the processing is necessary for the performance of a contract we are about to enter into or have entered into with you, (3) we are required by law, (4) processing is required to protect your vital interests or those of another person, or (5) the processing is necessary for the purposes of our legitimate commercial interests (except where such interests are overridden by your rights and interests).
  2. Rights Under the GDPR. If you are based in the EU, in certain circumstances you have rights under data protection laws in relation to your personal data that we hold about you—specifically:
  3. Request access to your personal data. You may have the right to request access to any personal data we hold about you as well as related information, including the purposes for processing the personal data, the recipients or categories of recipients with whom the personal data has been shared, where possible, the period for which the personal data will be stored, the source of the personal data, and the existence of any automated decision making.
  4. Request correction of your personal data. You may have the right to obtain without undue delay the rectification of any inaccurate personal data we hold about you.
  5. Request erasure of your personal data. You may have the right to request that personal data held about you be deleted.
  6. Request restriction of processing your personal data. You may have the right to prevent or restrict processing of your personal data.
  7. Request transfer of your personal data. You may have the right to request transfer of your personal data directly to a third party where this is technically feasible. Also, where you believe that we have not complied with our obligation under this Privacy Policy or European data protection law, you have the right to make a complaint to an EU Data Protection Authority. You can exercise any of these rights by emailing us at hello@sportstuffgenius.com.
  8. Restrictions on Use of Your Personal Data to Promote Third-Party Products and Services.

If you are based in the EU, we will only send you direct marketing communications related to third party products and services, if you have given your consent to receiving such marketing. We will generally ask for your consent to receive such marketing when you first provide your personal data. You can choose to stop receiving any direct marketing communications from us at any time simply by following the “Unsubscribe” or “Manage Email Preferences” link at the bottom of any promotional email, or by logging into your profile on the applicable Platform and making changes in your account settings. Please note that you may not opt out of receiving non-promotional emails regarding your account or your transactions with us.

What are the terms regarding any future changes to this privacy policy?

We reserve the right to update or modify this Privacy Policy from time to time, with any such changes to be effective prospectively. Please visit this web page periodically so that you will be apprised of any such changes. Your continued use of any of our Platforms after any modification to this Privacy Policy will constitute your acceptance of such modification.

What law governs any disputes regarding this privacy policy?

You agree that any dispute over privacy or the terms contained in this Privacy Policy will be governed by the law of the State of Arizona and jurisdiction will be in Maricopa County, State of Arizona without reference to the choice of law or conflicts of law principles thereof and will be subject to the terms and limitations of the Terms of Use or any other agreement we may have with you. If any provision of this Privacy Policy is judged to be illegal, void or unenforceable due to applicable law or by order of a court of competent jurisdiction it shall be deemed deleted and the continuation in full force and effect of the remainder of the provisions will not be prejudiced. If you enter into a contract with us that requires, or contemplates, collecting, using, sharing, or securing information about you in a manner that is different than that which is described in this Privacy Policy, the terms of that contract will apply.

HOW CAN YOU CONTACT US? If you have any questions or concerns regarding this Privacy Policy, please contact us at:

Sport Stuff Genius
PO BOX 4676
El Dorado Hills, CA 95762